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#1
2006-04-18, 09:36 AM
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關於namedrive.com
namedrive.com域名列表中的項目是甚麼
看沒有麻煩釋疑 謝謝 Domain Revenue Views Clicks CTR Avg PPC RPM
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#2
2006-04-18, 12:40 PM
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What is RPM?
RPM is often confused with CPM. RPM stands for 'Revenue per Thousand' and CPM stands for 'Cost per Thousand' ('M' being the Roman numeral for 1,000). CPM is how much an advertiser pays per thousand impressions (originally from the magazine industry and usually used for banner advertising on the Internet). RPM, one of the most vital statistics when it comes to domain parking, shows how much you receive for every thousand people looking at your site, thus giving a much more valuable figure than PPC and CTR on their own. Revenue Views Clicks CTR Avg PPC RPM US$ 0.47 4 1 % 25.00 US$ 0.47 US$ 117.35 US$ 0.33 8 1 % 12.50 US$ 0.33 US$ 40.88 小弟也不是很清楚，就上面的例子來說 我的Revenue剛好是 RPM/(1000*CTR) = 117.35/(1000*25%)=0.47 40.88/(1000*12.5%)=0.33 所以views值要高，CTR的值就小，當廣告主付的錢多時，Avg PPC就會較好 NameDrive有48小時宣言可參考 http://www.domain.club.tw/showthread.php?t=11566
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