剛去看他們老闆的blog發現底下兩個有趣的事:
1. A 30 second spot on the Super Bowl is currently selling for a list price of $2.4 million dollars. To that number add the production cost associated with making a decent commercial. That’s about another million bucks. So the total investment to be a 30 second Super Bowl advertiser is about $3.4 million. It breaks down to be about $113,000 a second (time here is very precious*grin*).
2. Our sales this year were over $100 million. If we do nothing different (other than continue to promote our business the way we have been) our sales for 2005 should be about $170 million.
簡單來說
1. 在超級盃放30秒廣告大概要花上340萬,
2. 他們今年的營業額預估170 million。
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